Alexander McQueen wears Trainers
In collaboration with designer Alexander McQueen, PUMA succeeds in breaking new grounds in sport fashion with its products over and over again. Due to his innovative and unconventional designs inspirations, McQueen is the perfect match for PUMA: Together we take on the challenge to successfully combine different trends in sports, fashion as well as sport history and technology into unique collections which convince through their distinctive style. For instance, McQueen´s footwear collection is inspired by the anatomy of the foot, perfectly unifying elegance with an extraordinary design as well as comfort and functionality.